Image credit: Networked India
Here's a short but very good article from Forbes on how traditional retail and hospitality companies are using digital technology to enhance their customers' experiences. Example? Disney has invested over $1B for solutions like the Magic Band that improve a visitor's overall experience in their theme parks. Over 70% of travel and hospitality companies are providing customers with mobile apps. These investments in technology usually offer personalized choices, digital engagement, enhanced recognition, and proactive solutions.